A multimillionaire before she was 30 and a business consultant and keynote speaker with a penchant for motivational aphorisms, Kim Perell bills herself on social media and her various online platforms as a “Public Figure” and former “digital marketing technology CEO” turned “award-winning entrepreneur, bestselling author, and angel investor who’s invested in over 90 startups, 18 of which have successfully been acquired by some of the largest Fortune 500 companies.”
Now in her mid-forties, Perell has her manicured hands in many professional pots, and among her many ventures is the AI-powered consumer brand group 110.co that partnered with the recently launched Ayurveda-inspired Sama tea brand founded by self-helpy internet influencers Jay Shetty and Radhi Devlukia-Shetty, who recently made real estate news of their own when they splashed out $8.4 million for Balthazar Getty’s contemporary home atop L.A.’s Nichols Canyon.
Perell and her family, husband John Perell and two sets of twins, long made their home in the San Diego area but last year relocated to Miami Beach where they’ve already hoisted a waterfront home on the market at $26.9 million, a bullish 2.5 times the $10.8 million they paid New York property developer Peter Fine only just over a year ago.
Though it does appear the Perells sought and received the necessary approvals for a private floating helipad, which was surely no easy or inexpensive feat, it’s not quite clear what other alterations or improvements were made that justifies the giant leap in price because current listings held by Felise Eber and Fabio Lopes of the Jills Zeder Group at Coldwell Banker Realty curiously make use of much of the same marketing text and many of the same listing photographs as when the house was for sale prior to the Perells’ purchase.
Sitting on just over a third of an acre and hidden behind a gate house enveloped in palm trees along prestigious North Bay Road, which snakes its way along the Biscayne Bay, the waterfront spread offers 101-feet of bay frontage with panoramic cross-bay views beyond the Julia Tuttle Causeway to the downtown skyline.
Built in 2003 with almost 8,000-square-feet, the house showcases 13-foot coffered ceilings, stone tile floors and groin-vaulted corridors. The garage looks to be converted to a large gym, and of the six bedrooms and 8.5 bathrooms, the homeowner’s suite is of particular note; Occupying a second-floor wing of its own, it offers a private water-facing balcony, dual walk-in closets and a spacious bath.
Out back, a loggia framed in prickly blooming bougainvillea overlooks a tile-accented infinity-edge pool, and beyond that there’s a private dock with boat lift as well as the rare, FAA-approved floating helipad.
Tax records indicate the Perells have been on a cross-country buying and selling spree the last year or so. Besides the Miami Beach manse they bought and now have back up for sale, they sold at least two oceanfront properties in the San Diego area earlier this year, a 2,700-square foot home in Solana Beach that went for $6.1 million and a nearly 6,300-square-foot residence on a high ocean-front bluff in Carlsbad that traded at exactly $10 million, well below the initial ask of almost $12 million but a profitable amount above the $8.2 million they paid about five years earlier.